Another amazing Allen West campaign finance statistic: $1.4 million in 3rd quarter spendingby George Bennett | October 16th, 2011
But his campaign also spent a hefty $1.4 million during the quarter, much of it on the machinery of his direct-mail fundraising effort.
West switched direct-mail consultants from a firm called Base Connect to one called Response America, which received $132,609 in the quarter. He paid vendor Capitol Hill Lists $164,312 for list rental, paid Vertis Communications $229,115 for direct-mail services and paid Southwest Publishing and Mailing another $111,954 for direct-mail-related services.
West’s campaign spent $85,327 on postage during the quarter. He also spent $75,801 for online advertising.
“We’re taking steps to make sure that we have the resources for us to run this race,” West chief of staff Jonathan Blyth said. He noted that West has amassed a list of more than 50,000 donors, most of them small contributors who can be tapped again.
Overall, West has raised more than $4.1 million for his 2012 campaign and has more than $1.8 million cash on hand.